READ THE LATEST ISSUE HERE

AVID Extend Their Audio Reach with Euphonix Purchase

Posted on Apr 13, 2010 by Alex Fice

Avid has announced that it has entered into a definitive agreement to acquire Mountain View, CA-based Euphonix, a leader in large-format digital audio consoles, media controllers and peripherals.  With the acquisition, Avid will deliver a broad range of audio and video control surfaces and consoles designed to meet the needs of customers ranging from the independent professional to the high-end broadcaster. Avid plans to continue to support and sell both Euphonix control surfaces and Avid’s existing ICON solution, enabling customers to leverage existing investments in industry-leading hardware.

“This acquisition greatly expands our portfolio to offer customers a complementary set of workflow solutions – from independent producers creating music in their home studios to broadcasters preparing segments for national broadcast,” said Gary Greenfield, chairman and CEO, Avid. “We remain committed to driving interoperability and modularity across a vast ecosystem of Avid and third-party creative hardware and software solutions. And, as audio and video workflows continue to converge, we are now well positioned to deliver control surfaces that work across both audio and video applications, making the content creation process more cost-effective and efficient for our customers.”

Sensor-ed

March 29th, 2023

For a while, it seemed sensor sizes were a bigger-is-better decision. Now, with most...

The perfect trifecta

May 18th, 2022

Multifaceted creative Matty Graham demands the most from his professional tools – with a fast-paced,...

S5II/S5IIX: A new phase of hybrid, mirro...

January 5th, 2023

The LUMIX S5II & S5IIX offer impressive quality and AF phase detection for ambitious...

Terminal velocity

May 19th, 2022

Sexy? No. But crucial? Absolutely! With thirsty devices needing sustenance, battery tech is moving...

Newsletter

Subscribe to the Definition newsletter to get the latest issue and more delivered to your inbox.

You may opt-out at any time. Privacy Policy.