ISE 2025’s success in Barcelona
Posted on Feb 19, 2025 by Admin
Barcelona saw a record number of visitors at ISE 2025, drawing its largest attendance to date
Integrated Systems Europe (ISE) returned to Fira de Barcelona from 4–7 February 2025, cementing its position as a premier event for the AV and systems integration industry with a record-breaking 85,351 visitors.
ISE 2025 has reaffirmed its reputation as a leading industry event, with the collaboration of AVIXA, CEDIA and ISE itself uniting professionals from across the globe. The event saw a 16.1% rise in attendance on the first day, with 49,981 visitors, and continued to grow, marking a 15.5% increase in visitors from the previous year.
With this surge in attendance, ISE 2025 welcomed 1605 exhibitors and the largest show floor space seen to date. Guests from 168 countries attended the event, with a 7% increase in visitors from the DACH region (Germany, Austria and Switzerland).
Mike Blackman, managing director of ISE, said, “ISE 2025 has surpassed all expectations, setting new milestones in both attendance and innovation.”
Attractions like the Esports Arena, and Robotics and Drone Arena highlighted cutting-edge technologies, while new Track sessions on industry megatrends drew large crowds. The popularity of these sessions was demonstrated by the full-capacity talk featuring Brian Solis and Quayola, which focused on AI within the industry.
The Discovery Zone provided a space for emerging companies to make their mark, while the AVIXA TV Studio involved expert interviews. The event also attracted dignitaries and officials, such as Jaume Collboni Cuadrado, mayor of Barcelona and Jordi Hereu, minister of industry and tourism, underscoring the significance of this event both within and outside of the industry.
ISE 2026 is set to take place from 3–6 February 2026 at Fira de Barcelona, Gran Via.
Find out more at iseurope.org
